
Since 1967 we have turned the MedPlaya brand into a benchmark for quality beach hotels at competitive prices, in the national and international market. A clear positioning and a careful and coherent image have guided the development of the brand in all the key points of the business model, from the capture of direct bookings and the focus on online sales channels to reputation and guest loyalty management.
ClientMedplayaServicesBrand development, marketing and salesYear1967Linkwww.medplaya.com